Hegen x Tangs Pop Up Christmas experience brings greater options for customised gifting and treats for new mums and mums-to-be!

In collaboration with the iconic Tangs Orchard department store, designer baby solutions brand Hegen is presenting an exclusive pop-up experience, allowing customers to curate their own personalised Hegen baby gift set. This is perfect for new mums and mums-to- be or those looking for the perfect gift for them during festive season - and the new year ahead!


From 7 to 14 December 2019, shoppers can head on to the Tangs store at Orchard, where Hegen has created an exclusive pop-up concept experience (located on Level 2 near the Ladies shoe department), showcasing the award-winning brand’s innovative bottles, bumps and storage solutions.


The Hegen team of Santa’s helpers will be on hand to beautifully transform any selection of products, customised into a luxurious set with an array of festive gift-wrap designs and a beautifully personalised card featuring an inspirational quote for a special mum.


For items below $150, there will be an additional charge of $25 for the personalisation. This charge is waived for boxes with curated items worth $150 and up.


Among the items that can be included in the box is Hegen’s coveted Triple E collection, which features the brand’s most favoured products in the seasonal Living Coral shade. These include Hegen PCTO™ Breast Milk Storage Lids, the Hegen PCTO™ 5oz Milk Storage and Food Storage Converters, the Hegen PCTO™ 8oz and 11oz Feeding Bottles with one medium flow and one fast flow teat included.


To fete the launch of the pop-up Christmas store, Hegen Founder and CEO Yvon Bock will be hosting a closed-door workshop for mummy key opinion leaders like Claire Jedrek, Jayne Tham and Sara Ann K on 7 December 2019. The pop-up shopping area is open to the public during the event.


This exclusive offer is only available at Tangs Orchard, during the stipulated period.




About Hegen

Established and designed in Singapore in 2015, multi-functional baby feeding brand Hegen creates sustainable, practical and high-quality breastfeeding products that meet the different needs of a growing child – and in turn, improve and enhance the nursing experience between a mother and her child.

Our award-winning and revolutionary Express-Store-Feed system reimagines the milk bottle in a practical way while remaining efficient, simple and functional. Hegen’s parent company, Fitson is an original equipment manufacturer (OEM) which produces baby products for some of the biggest baby product companies globally.

Hegen is currently available in 14 markets: Singapore, United States, China, Russia, Indonesia, India, the Philippines, Hong Kong, Macau, South Korea, the United Kingdom, Taiwan Province of China, Cambodia and Malaysia.

For more information and updates, please visit https://www.hegen.com/ or Hegen’s Facebook page at www.facebook.com/hegen.


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