Singapore, [26 March 2026] – Hegen, a trusted brand in maternal and baby care solutions, is proud to announce that the Hegen PCTO™ Wearable Breast Pump has been awarded the prestigious iF Design Award 2026, one of the world’s most recognised international design honours. The award recognises the pump’s thoughtful design, innovation, and functionality in supporting modern mothers throughout their breastfeeding journey.
Global Testament for Design Excellence
Since its establishment in 1954, the iF Design Award has been regarded as a global symbol of design excellence. Organised by iF International Forum Design GmbH in Germany, the award celebrates outstanding product design and innovation across industries.
Winners are selected by an independent international jury of design experts who evaluate thousands of submissions from around the world based on criteria including idea, form, function, differentiation, sustainability, and social impact.
“We are deeply honoured to receive the iF Design Award for the Hegen Wearable Breast Pump,” said Yvon Bock, Founder and CEO of Hegen. “This wearable breast pump has been years in the making and it was thoughtfully designed to give mothers the freedom and flexibility to move through their day with confidence while prolonging their breastfeeding journey. This recognition encourages us to continue innovating to better support families around the world.”
Designed to give mothers greater freedom and flexibility
As Hegen’s first hands-free breast pump, the Hegen PCTO™ Wearable Breast Pump marks an important milestone in the brand’s innovation journey. Designed for modern mothers balancing multiple responsibilities, the Hegen Wearable Breast Pump allows mothers to pump confidently while continuing their daily activities.
Designed with 78 customisable settings, the Hegen Wearable Breast Pump provides mothers with enhanced comfort and flexibility, enabling them to find a pumping rhythm that best suits their individual needs.
This recognition reflects Hegen’s continued commitment to creating thoughtful solutions that empower mothers and simplify the breastfeeding journey. By combining purposeful design with meaningful functionality, Hegen continues to support mothers at every stage of parenthood.
More details about the award-winning product can be found here: https://ifdesign.com/en/winner-ranking/project/hegen-pcto-wearable-breast-pump/740771
ABOUT HEGEN
To enhance and create a positive breastfeeding journey for parents, Hegen was established in Singapore in 2015 by its Founder and CEO, Yvon Bock, whose vision was to modernise a feeding system that advocates breastfeeding, protects the integrity of breastmilk, and simplifies the way mothers express, store and feed.
As a global brand thoughtfully designed by a mother for mothers, Hegen champions sustainability through innovative, practical and high-quality breastfeeding products that can be easily converted and repurposed to meet the evolving needs of a child, hence extending the lifespan to beyond a bottle.
Hegen was one of the pioneering brands that uses PPSU for feeding bottles and is now the #1 PPSU Feeding Bottle Brand1 worldwide. Our iconic ergonomically-shaped Hegen Sqround (square-round) bottles are modular, multi-functional and designed with our patented Press-to-Close, Twist-to-Open™ no-screw-thread closure for easy handling – which in turn improves the lives of our customers.
Hegen’s commitment goes beyond creating products. Flegen (formerly known as HLC Hegen Lactation Centre) represents the brand’s core value of supporting mothers through education, lactation consultations and training services, providing holistic guidance throughout their breastfeeding journey.
Hegen is currently available in 27 international markets: Australia, Bahrain, Belgium, Brunei, Cambodia, Canada, China, Hong Kong SAR, India, Indonesia, Israel, Japan, Kuwait, Malaysia, Myanmar, The Netherlands, Oman, Philippines, Qatar, Saudi Arabia, Singapore, South Korea, Taiwan ROC, Thailand, United Arab Emirates, United States, Vietnam.
For more information, please visit www.hegen.com or contact:
Ms Vernice Tan
PR & Corporate Communications Executive
E: vernice.tan@hegen.com
P: +65 6842 5885
