Hegen’s revolutionary and innovative express, store and feed breastfeeding support system is now available in over nine markets internationally. Hegen’s no screw thread one-hand closure; Press-to-Close, Twist-to-Open™ (PCTO™) innovation allows parents to easily press on and twist off the container’s lids minimizing spillage and unnecessary wastage of precious breastmilk. Its vision of helping mothers enhance and prolong their breastfeeding journey culminates from decades of manufacturing experience together with their design ethos of making their products simple, practical and innovative.
Hegen – Cherish Nature’s Gift
Born out of the desire to enhance the breastfeeding journey for both mother and child, Founder and Managing Director of Hegen, Yvon Bock, conceived a system that simplifies and complements the nursing experience for both parents and child. The real-life mother of four children, drew on her own breastfeeding experience and interaction with like-minded mothers to create Hegen – the perfect solution and every mothers’ commitment to breastfeeding their child.
“I am extremely heartened by the overwhelming response since the launch of Hegen back in 2015 in Singapore, and I am excited to introduce Hegen PCTO™ PPSU range to the international market. I strongly believe in creating a stress-free nursing experience for the entire family and hope to create a difference for as many mothers all over the world.”
Hegen’s revolutionary, practical and multifunctional solution ensures babies get the best nutrients in their diets, while encouraging a sustainable breastfeeding lifestyle, and allowing mothers to carry on breastfeeding for as long as they want.
The modular system allows for mothers to seamlessly ‘Express-Store-Feed’ within a single container through the brand’s breast pump, adapters, storage and feeding lids. This practical design also allows users to minimize spillage and wastage – making every drop count and maximising the goodness that can be drawn from nature’s gift.
Hegen’s best-selling PCTO™ PPSU (Polyphenylsulfone) containers can be easily converted from a storage container into a feeding bottle in less than five seconds by interchanging its lids. The unique PCTO™ one-hand closure and square-shaped design is also the most efficient storage and feeding system in its class. This optimizes storage in the freezer or a mother’s bag while its snap-on interconnecting storage lids allow multiple containers to be bound together effortlessly, instantly transforming into an organised milk storage system.
Its elliptical-shaped and super-soft silicone teat is also designed to closely mimic the natural breast of mothers to promote natural latch-on for babies. This minimises nipple confusion, making it easier to combine breast and bottle-feeding.
Ensuring the highest quality standards
Hegen products are made with the highest quality standards to ensure a safe and enjoyable feeding experience for both mother and child. The Hegen PCTO™ PPSU range is made of FDA compliant food-contact grade and NSF certified medical grade material and is known for its signature amber-coloured tint. Its products are manufactured by their parent company with decades of manufacturing expertise and accredited with ISO9001, 14001, 18001 and 13485 certifications.
Hegen growing regionally and globally
Hegen is now available in Singapore, China, United States, Russia, Indonesia and India. The brand will be launching in Hong Kong, Macau, Philippines, Malaysia and Korea by Q4 of 2017. Hegen is also available online at the Hegen e-store (www.hegen.com). Hegen aims to reach out to as many mothers as possible by creating a difference in their breastfeeding journey. It aims to be in over 30 countries in the next three years.
Hegen believes in creating sustainable and high- quality products that can continually be evolved to meet the different needs of the growing child. Designed to enhance the user experience, Hegen’s revolutionary, practical and multi-functional products encourage a sustainable and hassle-free nursing experience.
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