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Hegen launches "More Than Just A Bottle" campaign to celebrate the limitless versatility of its bottles — July 10 2023

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MEDIA RELEASES

Hegen launches "More Than Just A Bottle" campaign to celebrate the limitless versatility of its bottles — July 10 2023

Hegen, the innovative brand dedicated to enhancing the breastfeeding journey for parents, is thrilled to announce the launch of its latest campaign, More Than Just A Bottle.

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Hegen celebrates first-ever prestigious Red Dot Design Award for PCTO All-Rounder Cup — May 10 2023

Innovative baby bottle brand Hegen is proud to announce that its PCTO All Rounder Cup has been awarded the prestigious Red Dot Design Award 2023 in the Product Design category. This is the first-ever Red Dor award won by Hegen.

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Celebrate bottle-to-cup transition with joyful blooms from Hegen's limited edition Floral Collection — Apr 21 2023

Just like how flowers bloom at their own pace, every child embarks on a wonderfully unique journey as they grow and start to explore the world around them.

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Hegen upgrades Double Electric Breast Pump with new Softsqround™ Flanges — Nov 15 2022

The award-winning brand has released Hegen PCTO™ Double Electric Breast Pump SoftSqround™, a new version of its iconic double electric breast pump to fit every mum’s personal breast size.

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Hegen launches PCTO™ All-Rounder Cup to support bottle-to-cup transition — Oct 21 2022

Staying true to our commitment to continue growing with your child, Hegen is excited to introduce its newest developmental product – the Hegen PCTO™ 240ml/8 oz All-Rounder Cup PPSU.

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Hegen's award-winning Experiential Centre officially opens — May 27 2022

Hegen announced the official opening of its Hegen Experiential Centre (HEC) at Alexandra Technopark on 24 May 2022.

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Hegen Cherish Nature's Gift Online Seminar: How to Win at Parenting — Mar 23 2022

Hegen Cherish Nature's Gift kicks off the first webinar of the year with a focus on How To Win at Parenting.

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Award-winning brand Hegen unveils first concept space in Motherswork Great World — Feb 11 2022

Homegrown breastfeeding solutions brand, Hegen, has kicked off the new year with the launch of its inaugural concept space located in Motherswork Great World.

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Hegen's first weaning product - The Hegen PCTO™ Straw Cup — Sep 20 2021

The highly-anticipated addition to Hegen's secondary feeding line designed to help wean and grow with your child.

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Hegen x Tangs Pop Up Christmas experience brings greater options for customised gifting and treats for new mums and mums-to-be! — Dec 7 2019

An exclusive pop-up experience for customers to curate their very own personalised Hegen baby gift set.

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Triple Blessings with 3E Gift Set — Nov 25 2019

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A boom on Baby Bottles: Hegen sets milestone for 2019 with another record breaking Singles Day sales performance — Nov 12 2019

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Hegen ranked top 3 in sales performance for Baby Bottles in record setting sales on Singles’ Day 2018 — Nov 16 2018

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Hegen and Alibaba Sign Memorandum of Understanding to Establish Strategic Co-Operation on Branding — Mar 9 2018

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Hegen attracted more than 100 times of its daily transactions on Tmall during Alibaba’s 11.11 Global Shopping Festival — Nov 16 2017

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Hegen is honoured to be the first Singapore brand at Alibaba’s 11.11 Singles’ Day 2017 Live Broadcast — Nov 9 2017

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The Quantum Leap in Breastfeeding Solutions — Aug 11 2017

Hegen’s revolutionary express, store, and feed breastfeeding support system is now available in over nine markets internationally.

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